Google gets you well-fed!
What is a satisfactory searching experience, a la a sumptuous meal!
Mmmmmm, that’s Good Search!
A little thing I picked up when I worked in a restaurant is that it’s more important that people go away thinking they’ve been well-fed than if they actually have been. A restaurant my crowd used to visit was famous for the quality of its food and the generosity of its servings. “Do you know, there was so much I just couldn’t finish” was a typical comment. I went there, and I watched what they did. First of all, they kept you waiting for ages and ages for your meal but kept you well supplied with bread. This wasn’t just plain old bread, this was fresh, crusty and delicious. While we were waiting for our meal, we’d fend off those annoying pangs of hunger with, well, we’d just tear off another piece of that fresh, wonderful bread.
The upshot inevitably was that when the meal eventually did arrive, we were all too full of that fresh, wonderful bread to actually eat it. Being full of the quality (and expensive) wine we’d been happily knocking back (while waiting for our meal and eating the wonderful, wonderful bread) everyone was quite, shall we say, expansive, at the end of the meal and were full of praise for everything. A delightful time was had by all, we clearly remembered the next day, and “Do you know, there was so much I just couldn’t finish” was a popular refrain. Well of course we couldn’t finish it – we were full of bread!
And Google – well, Google’s a bit like that too.
Hey, I bet *she* had Good Search today…
People enjoy using Google. It gives Good Search. Searchers may very well not have found the most recent, or the most in-depth, or the most comprehensive sites available, but they’ll feel like they have, and that’s what’s important. Apart from a few specialists like me, who would differ?
They may not have had the best, or the most expensive, or the most exotic feast that they ever had in their life. But they’ll come away with a full belly.
Every time. That’s the Good Search Experience.
And you only get it from Google.
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Which search engine do you use?
Search engine, you asked?
Well, err…
Ok. I use Yahoo!; I use WolframAlpha – It’s really good. Try it; I even use Bing (from the stable of Big Bad M$)…
But when I am really in need of some information, I just “Google” for it!
Habits die hard, Man!
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How much of your life is Google’d!
“It starts out as a convenience, becomes a habit, then a necessity, and finally an addiction.”
That is how Robert X.Cringley succinctly sums up the Google phenomenon!
Here is a partial list of the Google’s on line services – or staple offerings in addition to the Numero Uno status on web search (you don’t search any more, you merely Google it!):
- The ubiquitous Gmail (still Beta!)
- Online productivity suite – Docs, spreadsheets, presentations..
- Picasa web albums for storing and sharing images – may be a shade less popular than the professional looking Flickr of Yahoo!
- Blogger – that ushered in a “push-button” publishing revolution
- YouTube – the video service that has made itself a generic term for anything video; (and you are living in a “Youtube era”!)
- Orkut, the social networking app – though lagging behind Facebook and Myspace in popularity
- Google apps and labs – the production suite of geeks – Android, Gear, Ajax API’s, App engines, OpenSocial – the list is endless
- Google maps, Google Earth – mind-boggling stuff!
- Google Talk – mark my words, it will beat Skype soon!
- Adsense, the intelligent ad-inserting service that has turned blogging profitable – “pro-bloggers”, anyone!
- And Feedburner, Notebook, Calender, Reader, iGoogle, …
And when Google servers experienced a brief outage last week the sky almost fell on many addicts.
Here is Bob’s take on the perils of getting too dependent on Google, or, anyone particular service.
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The next web
If you are keen on getting a “Wow” from your date and flaunt your geeky erudition to the gullible, you should nonchalantly drop such pieces of jargon as Web 2.0, Mashup, Semantic web and all that jazz.
But it seems the exotic Semantic Web is really round the corner and is sure to revolutionize the way we use the web to get information. Simply “Googling” for it is going to be passé. Here is what ZDNet has to say about the phenomenon that is ushering in a paradigm shift on the internet:
Google is essentially a media company – as Tom Foremski succinctly points out here – logging your actions for Ad Word generation like a supermarket rewards card program while leveraging brute force search of the indexed web as you search for your keywords and phrases.
Wikipedia is essentially a single destination site, which means lots of laborious single issue searching.
The semantic web is a vision of information that is understandable by computers, so that they can perform more of the tedious work involved in finding, sharing and combining information on the web.
This semantic, machine-read next generation enables much richer search. So if you are looking for information about pinball machines for example, this Freebase example gives you a rich contextual grouping of related and highly relevant information.
Read more about on ZDNet.
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What is Google up to!
No prize for guessing what makes Google tick. Technology. Period. Delivered innovatively, professionally. A typical text book case study at Harvard and Stanford (incidentally the founders’ alma mater!).
Google was the first search engine to use a cookie that expires in 2038, though people shun persistent cookies. This cookie places a unique ID number on your hard disk. Anytime you land on a Google page, you get a Google cookie if you don’t already have one. If you have one, they read and record your unique ID number. But folks do not mind, even the paranoid specimens. That is the kind of trust that Google enjoys.
Rumours are doing rounds that Google is coming up with GoogleOS which is expected to give M$ a run for its money! And a Google Browser. These surmises are strengthened by the fact that the “Big G” has picked up top techies from Sun and Microsoft.
We join the world in watching what the supergeeks equipped with over 400,000 GHz of processing power in one fast mother of a cluster, riding on 100,000 gigabytes or RAM and a conservative guesstimate of 3000 terabytes of hard drive space operated by Linux (yes, Linux!), are up to!







